Yesterday Today Tomorrow

Guest (Male): Yesterday, connecting past today with an outer view. Tomorrow to understand future. Yesterday, today and tomorrow is the program that covers the current contemporary social issues in the light of our history to understand our yesterday, to live fully today and tomorrow. Yesterday, today tomorrow with In Song Kim.

Inseong J Kim: Hello, this is In Song Kim from Yesterday, Today and Tomorrow. We have a very special guest today from the Great American Christmas event that Caitlyn Habert here, chief brand officer and chief of staff great American Media. Thank you so much for being with us.

Caitlyn Habert: In Song, it's such a pleasure to be here with you and your listeners. Thank you so much for having me.

Inseong J Kim: Yeah, I'm so excited to talk about Christmas already and

Caitlyn Habert: I know. We're in Christmas mode.

Inseong J Kim: Yeah, I mean like a before the even Halloween day. So that's exciting. That's very amazing. Yeah, so tell us a little bit about yourself and organizations great American media to our audiences.

Caitlyn Habert: Yes, thank you. I would love to. It's a pleasure to meet you. So Great American Media for those who don't know is a family entertainment company were built on celebrating and honoring faith, family and country. There are many ways to watch our programming, but two primarily the first would be a cable channel which is called Great American Family. And then the second is our streaming service called Great American Pure Flix. Our promise to the audience is entertainment without compromise. So we produce the bulk of our content. So original movies and series that we develop internally for our audience with them in mind which supports their values.

And we really effort to create a place where the viewers can feel connected to the story with our talent, with each other. We really want to create community with our audience unlike any other.

Inseong J Kim: Oh wow, it's very exciting. Because we're all looking forward this to see not Netflix but pure how do you say pure pure Pure Flix.

Caitlyn Habert: Yes, pure pure. That's exactly right. So we we are the counter programming to Netflix because we're an everyday destination. We have movies and series. We have kids programming so that the kids can come and watch you know cartoons and programming that we know that the parents can trust.

Inseong J Kim: Mm.

Caitlyn Habert: And it's very exciting and we're about to head into our biggest season of the year, the Christmas season where we've produced 18 new movies this year that really uplift the values of tradition and the real reason for this season. So we're we're thrilled to be kicking off. We start Christmas very early. Actually our first movie starring Candace Cameron Bure dropped in October 8th.

Inseong J Kim: Oh wow.

Caitlyn Habert: Yes.

Inseong J Kim: Wow, that is very exciting because we've been waiting for this, right? For all those years. Yeah, because I don't know a lot of people probably understand America is so beautiful because we had such a rich culture of media that shaped our America, right? Yeah.

Caitlyn Habert: Absolutely. Absolutely. That's exactly right. I mean it's it's entertainment and it's

Inseong J Kim: Yeah. Yeah.

Caitlyn Habert: it's culture and it's what brings people together and we're here to to make sure that we're creating a space for our audience that they could feel good about watching and not be nervous. Oh, what's going to come on next or what scene is you know someone's going to walk in the room or who knows you know. So it really is it's core to our our culture as Americans and we're excited to offer this product.

Inseong J Kim: Yes, so we're talking about cultural revolution and this is the counter cultural revolution. Yeah, with the beauty of the especially in the Christmas time how much that enriches our lives around the Christmas time and family get together. It's not about materialism, but it's culture itself, right?

Caitlyn Habert: Yes, absolutely. That's exactly right. It's not about the consumerism. It's about family and you know we could still have some fun and bake some cookies, but it's really about being together and celebrating the birth of Jesus and many of our movies are are specific to that and and we're so excited to present them to the audience this year.

Inseong J Kim: Yes, and the best gift of us all is the Jesus himself and born that year. I mean born that month and we all celebrating it together. And once upon a time we couldn't even say Merry Christmas in America. I couldn't even believe it, right?

Caitlyn Habert: Well, that's that I mean I can't believe it. And we at Great American Media that is never once and will never you know be part of our positioning because we celebrate Great American Christmas Christmas as it's meant to be as our tagline. And we lead with Merry Christmas. I mean that's we start in October because we just can't get enough of celebrating that season.

Inseong J Kim: Yeah, yeah. Compared to world culture, how different is like a like a day and night that it brings a joy and brings the happiness together around the family together in the you know in in house and just cooking and talking and bring us such a rich culture in America. I mean that's what I believe that many other countries is to see that is as a such a beautiful picture that we all looking forward to have it. So yeah, thank you so much for bringing that culture back.

Caitlyn Habert: Well, thank thank you. And and I really so appreciate you acknowledging that and understanding like it really is so special all the things that you just said of being with family and that and that personal connection around the dinner table or in the kitchen. And there's nothing like it. So we really do effort to to bring back that tradition of you know celebrating family and and our neighbors and small town communities and small town churches because it is such a joyous time that you know we want to spread it and and hold on to it for as long as we can.

Inseong J Kim: Yes, yes, definitely because I grew up in the small churches and in Christmas time and we have a different kinds of celebration. We make a rice cake then just different kind of cookies and at the church and then we distributed and neighbors going around and sing a song Christmas carol. And then then sometimes it snow and I have such a beautiful memory of that and as a as a young teenager. So I I hope we can bring that culture back to our time. I don't know even possible, but

Caitlyn Habert: I'm with you and we're efforting for it. I can I I'm sitting here. Thank you for sharing that just on your own on your own personal traditions. I'm sitting here smiling ear to ear because I I can reminisce on my own and I 'm sure I can hear that you're smiling too just thinking about making those rice cakes or going you know around singing the carols and it is it's just so precious and it's just something we value so dearly that we want to encourage people to reinstate some of that and bring that back into their lives.

Inseong J Kim: Yeah, we can even sing a carol outside. Yeah, it was so liberating that we can sing a beautiful the Christmas song outside together. It's such a beautiful. And yeah, I remember my mom told me and my grandmother passed away. They had a I mean the Korea had a really rich Christian culture for a while. I don't know it's changing now, but at the time my grandma passed away the whole hospice people were singing Christmas song for her and and she passed away listening to Christmas Yeah, that was

Caitlyn Habert: so beautiful.

Inseong J Kim: It is and as my mom shared it I was that absolutely gift from God the moment she passed away. Yeah.

Caitlyn Habert: Wow, that's incredible.

Inseong J Kim: Yeah, I hope we can bring that culture back and in you know hospice hospital and and just those Christmas spirit back and and celebrate together and give them a hope. You know what I mean? Yes.

Caitlyn Habert: Yeah. Yeah, exactly.

Inseong J Kim: Yeah. So tell us more about GAM's Great American Christmas Small Town Churches. What is that about?

Caitlyn Habert: Yes. So this is a new initiative this year. As I shared we we're very excited about Christmas. We start in October. But it's not just about the movies for us. We are always looking for different ways to engage with our audience on a very personal level and try to cultivate community. So this year is the first year we're launching Great American Christmas Small Town Churches and really we want to churches are so fundamental to communities and I know for me personally it's it's the heart of how I grew up. It was a core part of my childhood especially during the Christmas season just getting involved with all the activities and everyone would come out.

So we want to celebrate the churches that are already living out the true meaning of Christmas. So they're serving their neighbors, caring for families, guiding people in our faith every single day. So our effort is to you know take a pause and reflect on that and and show gratitude towards the churches and the people who are ensuring all of those things can happen every day. So we're asking people to tell us some of those stories and nominate a church that is meaningful to them and what we want to come alongside those churches to help them make an even greater difference.

So we would come in with a donation and it could be used for whatever specific to that church. So they could need a new stage for the choir or you know a new something to repair the nativity scene. You know whatever it may be we just want to come and show our support for these communities who are doing great work all year around.

Inseong J Kim: Oh, what an encouraging outreach that because sometimes it's small church can go through difficult times and struggling. Yeah, and it's bring this hope to them. That's amazing amazing outreach. And so I think Salem Communication is connected to many many churches in Arizona. So this will be a good announcement for them to nominate small churches.

Caitlyn Habert: Yeah, we we would love to hear your stories and we won't be able to to personally touch every single one, but again this is the first of many years to come that we would like to start this tradition. And again it's just a way for for others to think about their community and the impact that their church gave to them and just having that thoughtfulness and that gratitude and and Great American Media being able to give back in any capacity is is really what's so special for us.

Inseong J Kim: Yeah, this kind of outreach is like giving them a hope. It's like a battery that last whole year that to

Caitlyn Habert: I mean but they are the light for so many that you know they keep that light on for so many that if we can give them a little extra battery I mean it would be our honor.

Inseong J Kim: It is like something even though it doesn't looks like it's a grande gift, but it's still somebody come alongside and encouraging them and giving them a hope that why they are doing what they're doing. And then as a small church reaching out it it is it is huge. I think it's not a small things.

Caitlyn Habert: Oh, thank you for that. And you know any little bit that we can we're just we're so grateful to these communities and it's not easy work. It's you know they're doing God's work and we're so grateful.

Inseong J Kim: Yeah, it'll be great to reach out hospice and hospital too children's hospital. Yeah. So through October 15th and then selected a church will be announced, awarded and celebrated across the Great American Media social and digital platform. And then October 27th is the giving them time to put the support toward their Christmas outreach. So what is the October 27th is it announcement date?

Caitlyn Habert: Yeah, so that is the announcement. So we would reach out to churches probably a few days prior and then we would go out wide with the big announcement on that date.

Inseong J Kim: Yes. And then you mentioned about two way to engage in this great American media. And one was I missed that one. The other was a Pure Flix and then the other one was through TV. Was it a satellite, right?

Caitlyn Habert: Yeah, Great American Great American Family, right? Through cable. Yes.

Inseong J Kim: A cables. That's right. So would you explain to more detail about how people can get in get a cables or get into this Pure Flix.

Caitlyn Habert: Absolutely. So if you have cable which many people still do, you can you can actually go to greatamericanfamily.com and we have a guide where you can put in your zip code to see what channel number it is for you specifically because it's different for everybody else. And starting in October we will turn 24/7 Christmas movies which we're so excited about. We light switch early. In between the Christmas movies we show biblical verses. We have Christmas music. It really is an immersive environment for the full three months which we're thrilled to kick off. And then for streaming you can go to pureflix.com and sign up for a monthly or annual subscription.

And there you will also see all of the library of our movies. You'll receive all the new movies that are coming out this year plus you'll have access to all of the kids content, our original series and all other movies on demand. So that's pureflix.com.

Inseong J Kim: Yes. I think we have to promote more of this platform.

Caitlyn Habert: We're trying. We're trying. Yeah, tell your friends. We're not a huge Yeah, we're not a huge media company. We're we're really are. It you know the the employees that work here I'm so grateful for because we're all here for the mission and we are working so hard to get the word out there. So you know if you're interested send us an email or you know check us out online. We would love to help spread the word.

Inseong J Kim: Yes, and I mentioned a little bit about the cultural challenge that we are experiencing. And a lot of people are lonely and and AI is coming into invading our lives and it's amazing good things happening in AI as well, but it kind of make us people isolated or lonely, right?

Caitlyn Habert: Yeah. Yes, and and something I would love to if I have a minute just to touch on that because it's it it really is makes me nervous because it it it is dividing us and it it is making us isolated and alone and that's not how we're built, right? Like we're supposed to be together. So if you're a member of Great American Pure Flix as a premium subscriber we host at least once a week, sometimes more than once a week. These events where we watch a movie together and everyone's in the chat together or we do game night on Mondays where we could do trivia on like a Zoom virtually.

So we're really efforting again that community build of like let's watch a movie together and it's hosted by me and the CEO and we're in the chat with everyone and the viewers are sharing you know what's going on in their lives. So it it's not just entertainment to us.

Inseong J Kim: Yeah. Because a lot of times we hear the problems issues, but whenever I bring a guest have a solution that's very exciting. Yeah.

Caitlyn Habert: Well, yeah, thank you. It's you know it's not easy, but we we really do believe in the work that we're doing. And you know the reception we have from our subscribers and our viewers is just so motivating to keep pushing and you know keep trying to get the word out there, but we do want to be a solution and an alternative for people because it's it's life is tough, you know. We there's no need for entertainment to bring us down you know as well.

Inseong J Kim: Yeah, because each culture have to change the method, not the core what do we believe, but the how we deliver the message has to change because each generation is different, right?

Caitlyn Habert: Absolutely. Yes. That's absolutely right. And entertainment is a core part of that.

Inseong J Kim: Yeah. Yes. Yeah, so when the people are watching Netflix and other platform but some a lot of people's opinion I hear that many times that there's nothing to watch in the Netflix and sometimes it's not healthy contents there. But we're looking for. It's like looking for on a water in the desert that something healthy, wholesome media that just take over this culture. I think that's very powerful.

Caitlyn Habert: Yes, well, thank you. And And In Song, I'll be sure to send you a subscription so you can enjoy some of it as well.

Inseong J Kim: Yes, yes. I would Yeah, I just kind of watched that little glimpse about in your platforms and I was very excited and there is finally this faith based media that looks like a Netflix, but people can choose and watch videos. So how does this connect to Christmas as it's meant to be in a larger great American media missions?

Caitlyn Habert: Christmas as it's meant to be is really the the pillar of of our efforts. As I said earlier it it's not just about the Christmas movies. Obviously we love producing them and we love presenting them to the audience, but it's much deeper than that. We want to celebrate the birth of Jesus Christ. We want to reinstate traditions and bring together family and communities, celebrate the military and you know our our churches and our our local police officers in a way that others aren't doing. So it really it's just quarter our brand DNA that we're not just entertainment.

We really want much more than that.

Inseong J Kim: Yeah. I think what we need our time is really need a spirit. The Holy Spirit come back to our town from the small church and just bring that beautiful culture back. And so what do you hope come from this initiative beyond just support itself?

Caitlyn Habert: I I hope that people are able to take a moment and and show that gratitude towards their local community and their churches and the people who are working so hard for one another. I I do think that the spirit of the season is to take a moment and pause of our busy days and just show that gratitude and you know say an extra prayer for them. You know we want to be able to acknowledge the work of all of the churches that are doing great work every single day. So this is just as I said earlier one small way that we're hoping to shed a a light on on that work God's work.

Inseong J Kim: Yeah. As the culture deteriorate more sometimes the church can have a lot of challenges a burden. So I think we need more of prayer and support and encouragement like your Great American Media because church cannot do all the works, but they go home, right? And then and watch more wholesome media that really can change lives of people too, right?

Caitlyn Habert: Yes, yes, absolutely right. So we're we're here to support the churches and the local communities in any way we can. Very well said.

Inseong J Kim: Yeah, yeah. So how can faith radio listeners get involved?

Caitlyn Habert: So if you're interested in nominating your church which we would love to hear more about your churches and your stories, you can go to greatamericanchurch.com or you can go right on greatamericanfamily.com and find it there as well.

Inseong J Kim: Yes, okay. So we have a very short time left. So where can listeners keep up with the Great American Family online and in social media? Just tell us one more time about website, detail and so we can actually click on the computer and get involved in it.

Caitlyn Habert: That's great. Thank you for that. So greatamericanfamily.com that's going to be your guide to the linear the cable experience. pureflix.com is going to be the destination for the streaming. And then on all social media platforms it's Great American Family and Great American Pure Flix.

Inseong J Kim: Thank you so much for what you do. This is kind of a new pioneer work, right? On the counter culture of all taxing media out there. So thank you so much for what you do. And thank you so much for Great American Media. And so I hope our audiences get more involved in it and subscribe for this Pure Flix. And I myself going to do first when I get home and sign up for this wonderful media, the Great American Media. So thank you so much and Caitlyn Habert today and chief brand officer and chief of staff of the Great American Media.

Thank you so much for being with us today. Thank you.

Caitlyn Habert: In Song, it was a pleasure. Thank you so much to you and your listeners.

Inseong J Kim: Okay, thank you.

Caitlyn Habert: And Merry Christmas.

Inseong J Kim: That's right. Merry Christmas early from October, right? Today's October 1st. Okay, so thank you so much for being with us. And thank you so much for listening Yesterday, Today and Tomorrow. And we'll be back next week. Thank you.

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